Understand, embrace, love and provide ‘tender loving care’ for your hair with the help of Artificial Intelligence.

The AI Haircare Advisor from Revieve, a personalized digital brand experience company, uses artificial intelligence and a patented mobile selfie diagnostics technology to generate personalized hair care recommendations. Customers with all hair types and textures can hope to receive ‘gamechanging’ results that point them to what exactly they need for their hair. (Revieve)

Launched earlier this month, the AI Haircare Advisor has been developed in collaboration with Living Proof, a Unilever (NYSE: UL) haircare brand.

Revieve’s digital hair care experience: How it works

Users follow this procedure:

• Input their concerns and expectations out of a haircare routine
• Next, they take a selfie that’s analyzed with patented mobile selfie diagnostics and determine the condition of different hair parameters such as hair type, volume, curl type, color, and others
• Finally, the user is provided an optimal hair care and styling routine with an AI recommendation engine.

“Through our AI Haircare Advisor, brands and retailers can support consumers in learning more about their hair type and condition so that they can make more informed purchasing decisions and optimize their haircare routines through time,” said Joonas Hamunen, VP of Product, Revieve.

“As a science first brand, we partnered with Revieve so that together we could bring a scientific approach to analyzing hair and deliver a precise hair care routine to our customers,” said John Winer, Vice President of Digital, Living Proof.

Related Story: The AI-Powered Nudemeter For Dark-Skinned Women

Images: Revieve and AI Haircare Advisor