Venture Capital: Coke Bottlers Join to Launch Sustainable Venture Capital Fund

The new Coca-Cola fund, on behalf of its bottler-investors, will gain access to relevant and emerging technologies with a focus on sustainability.

Coca-Cola Bottling Co. United, based in Birmingham, is part of a $137.7 million venture capital fund focused on sustainability investments. The fund, called the Greycroft Coca-Cola System Sustainability Fund, will be managed by Greycroft, a venture capital firm. Coca-Cola Bottling Co. United is contributing $15 million to the fund.

The fund will prioritize areas such as packaging, heating and cooling, decarbonization of facilities, distribution, and supply chain. The goal is to invest in companies that are at the commercialization stage. The new VC fund will also gain access to emerging technology and scientific progress in the pursuit of sustainability and reducing carbon emissions. (

Several other Coca-Cola bottlers, including Arca Continental, Coca-Cola Consolidated, Coca-Cola Europacific Partners, Coca-Cola FEMSA, Coca-Cola HBC, Reyes Coca-Cola Bottling, and Swire Coca-Cola, are also participating in the fund, representing a significant portion of the Coca-Cola system volume globally.

According to Dana Settle, co-founder and managing partner of Greycroft, there is a growing need for sustainable supply chain and manufacturing technology.

Related Story: Investors Including CBA Pour $220M Into Australian Climate Investment Firm Wollemi Capital

Image by Kenny Holmes from Pixabay

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