The Wolf of Bitcoin posted the bitcoin video on TikTok.

The TikTok video zooms in through a door with says, “this is why GPU prices went up,” and then pans across a room filled with power cables and computers. It appears to be a cryptocurrency mining location. Catchy, foot-tapping music plays in the background of the video, which has hashtags like bitcoin, explainbitcoin, bitcoin mining, and minecraft.

If you thought bitcoin and short video sharing app TikTok were an unlikely match, think again. The video has recorded 1.2 million views and more than 109,000 likes – the first time a bitcoin video has gone viral on TikTok.

https://www.tiktok.com/@thewolfofbitcoins/video/6770028082662362374

Frontpage on TikTok? Maybe, this is the shot in the arm that bitcoin needs to become a household name.

However, there may be more to it than that

The appearance of the bitcoin video on TikTok times well with recent announcements of a joint blockchain venture between Shangai Dongfang Newspaper and ByteDance, the owner of TikTok. The partnership reportedly launched on December 10, with ByteDance owning 49% in the venture.

Shanghai Dongfang Newspaper is part of a state-owned Chinese media group that also owns ThePaper.cn.

The joint venture will develop business models, including blockchain and artificial intelligence.

Did TikTok intend for the video to go viral?

That’s a difficult question to answer, but it’s well known that TikTok uses artificial intelligence to select and display content to its users.

For the record, however, digital entrepreneur Thomas Schulz first drew attention to the video in his tweet on December 14. He described it as the “first viral bitcoin TikTok.”

[Related Story: Digital Assets: Its Halving in 2020 Could Boost Bitcoin to $50,000 ]