FinTech: ZestMoney Launches Buy-Now-Pay-Later Offers For Apple Products In India

October 26, 2020 | FinTech, News

“No credit card, debit card, or credit score required.”

Lizzie Chapman, CEO and Co-Founder at ZestMoney, said in a LinkedIn post that her company had partnered with Apple (NASDAQ: AAPL) to “drive affordability in India.” Though premium products, such as those from Apple had so far remained out of reach for India’s price-sensitive consumers, that would change now, Chapman wrote.

Through the nation-wide, omnichannel tie-up with the iPhone manufacturer, ZestMoney has launched a range of specially designed financing schemes for all consumers aspiring to buy Apple products. The offers are open even to those new to credit.


ZestMoney is based in Bangalore, India. Lizzie Chapman, Priya Sharma (CFO/COO), and Ashish Anantharaman (CTO) founded the credit startup in 2015.

The company focuses on India’s underbanked population, millions of whom do not yet have a credit card and, therefore, any credit history. Only three people out of 100 have a credit card.

Using AI, other data points, and the borrower’s record with ZestMoney, the fintech helps the customer build a credit profile.

It aims to offer zero cost EMIs (Equated Monthly Instalments), zero processing fees, and cardless credit approval in a matter of minutes.

How ZestMoney Works

Customers complete a digital KYC (Know-your-Customer) to qualify for a credit limit from ZestMoney’s financing partners. Thereafter, the customer can pick a merchant, select a product, select a repayment term, and complete the purchase. The whole process is completely online and digital.

ZestMoney’s Apple BNPL solution

The COVID-19 pandemic and overnight switch to “work-from-home” or “learn-from-home” have led to a sharp surge in demand in India for electronic products such as tablets, laptops, and PCs.

The range of Apple’s products such as Apple watches, iPads, and MacBooks have become more affordable for Indian consumers if they can pay for them in deferred installments.

ZestMoney’s BNPL offer includes various “Zero-cost” EMI schemes that even people with limited or zero credit history can avail of.

Chapman said, according to The Economic Times: “We are so excited that ZestMoney can power the dreams of Apple customers to afford their favorite Apple products. We are seeing a huge demand for iPhones, iPads, MacBooks, and smartwatches at this time. The popularity of Buy Now, Pay Later is playing out strongly for this premium category as people plan their finances better to make the most of their income in these difficult and uncertain times. Excitingly, we are seeing significant demand coming from Tier II and III cities, where we expect to drive significant growth in Apple ownership. We expect the demand to double during the festive season.”

Indian fintech scene

A recent report from McKinsey & Company and Matrix Partners India said fintechs are now a critical constituent of the financial services in India, having pioneered several innovations that have boosted access and penetration of financial products.

However, the report said the pandemic had adversely affected the prospects of fintech lenders in India.

“Lending has been significantly impacted by the pandemic (short-term confidence index of -25),” according to the report. “However, most respondents remain bullish in their long-term outlook with a confidence index score of 65.”

Related Story:  ZestMoney, the Loan Startup for India’s Credit-challenged, Raises $20 Million

Free Industry News

Subscribe to our free newsletter for updates and news about alternatives investments.

  • This field is for validation purposes and should be left unchanged.


Latest Alternative Investment News
Digital Assets: Epic Lays Off 830 Employees As Metaverse Underperforms
September 29, 2023     Digital Assets, News

Earlier today, Tim Sweeney, the head of Epic Games, shared an email with the company’s employees, announcing some significant changes within the organization. In this message, Sweeney discussed the necessity…
Artificial Intelligence: Mysterious US-Based Books3 Dataset Used To Train AI Was A Massive Trove Of Pirated Books
September 29, 2023     Artificial Intelligence, Latest News, News

Thousands of books penned by some of Australia’s most esteemed authors may have fallen victim to what Booker prize-winning novelist Richard Flanagan has described as “the biggest act of copyright…銅鑼灣_Causeway_Bay_銅鑼灣時代廣場_Times_Square_office_Tower_One_阿里巴巴_Alibaba_Hong_Kong_June_2022_Px3_03.jpg
FinTech: Ant’s Chongqing Consumer Finance Arm Raising $616M To Ramp Up Loans
September 29, 2023     FinTech, News

Chongqing Consumer Finance, the consumer finance arm of Ant Group, a prominent player in China’s financial technology landscape, is currently in the process of raising a substantial sum of fresh…
Venture Capital: Mercury’s Fund V Mops Up $160M For US Startups “Between The Coasts”
September 29, 2023     News, Venture Capital

Mercury Fund, the premier early-stage venture firm with a focus on non-coastal tech hubs, has successfully closed its largest fund to date, Mercury Fund V, with a total capital commitment…